This survey is about a brand new boutique that I am going to open in Manchester City Centre. The shop is going to be called FormAlite and the products will be high quality, vibrant colour, chic, classic and trendy formal wear, durable footwear and authentical accessories. The products are for ladies, gentlemen, boys, girls and infants of all ages. We will also be offering in store measuring and tailoring if you cannot find what you are after. The outfit will then be collectible from the store within 2 to 3 business working days. The footwear will be available in halves i.e. 5 1/2 and various sizes. If you have experienced these nightmares of not finding what you want, you have indeed come to the right place.
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1. Please specify your gender.
Male
Female
2. Please select your age?
15-25
26-35
36-45
46-55
56+
3. Please select your marital status?
Single
Cohabiting
Married
Divorced
Widowed
4. Please select your employment status?
Are you currently ...
Employed
Self-employed
Out of work and looking for work
Out of work but not currently looking for work
A homemaker
A student
Retired
Unable to work
5. Do you have any children?
yes
No
6. How old are your children?
Less than 1 year old
1 year old
2 years old
3 years old
4 years old
5 years old
6 years old
7 years old
8 years old
9 years old
10 years old
11 years old
12 years old
13 years old
14 years old
15 years old
16 years old
17 years old
18 years old or older
No children
7. Please select which best describes your income before tax?
Less 10,000
10,000 to 19,000
20,000 to 29,000
30,000 to 39,000
40,000 to 49,000
50,000 to 59,000
60,000 to 69,000
70,000 to 79,000
80,000 to 89,000
90,000 to 99,000
100,000 and over
8. How comfortable are you when it comes to visiting a new store?
Very comfortable
Comfortable
Not sure
Somewhat uncomfortable
Not at all comfortable
Other, please specify
9. What prompts you to buy from a newly opened store?
Your requirements
Good advertising tactics
Some attractive offer within the store
Word of mouth marketing
Other, please specify
10. What things do you keep in mind before buying a product?
Its quality
Its price
Its brand
Good value for money
Its packaging
Good after sales service
Some discount offer
Other, please specify
11. Between Price and Quality what will you not compromise on?
Price
Quality
12. Do you tend to repurchase a brand continually?
Yes
No
13. If FormAlite was to launch today, how likely are you going to attend?
Very likely
Likely
Somewhat likely
Not at all llikely
14. How much do you need these products if at all?
I need it very much
I need it
I need somehow
I don't need it but it might come in handy
I don't need it at all
15. How often would you visit FormAlite?
Regularly
Sometimes
Occasionally
Rarely
Never
16. How important is convenience when choosing this type of service?
Extremely important
Quite important
Moderately important
Slightly important
Not at all important
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