Share the Survey:
 Wool & Rayon Products
Consumer Habits & Preferences

We are conducting a research on consumer habits and preferences and would like your feedback. Please spare a few minutes to complete this survey. Please rest assured that your responses will be kept confidential.

1.  Please specify your gender.

  Male
  Female


2.  How much would you be willing to pay for this product?



3.  How important are the following factors to you when you buy something (any product)?

Very importantImportantSomewhat importantNot very importantNot at all importantDepends on what product it is
Price
Brand value
Quality
After-sales service
Complaint follow-up
Comfort and convenience of use
Celebrity endorsement
Brand loyalty
Past experience
Aesthetic appeal
Desire to try something new
Easy of availability
Word-of-mouth
Utility


4.  Which of the feature(s) of the product do you not like?



5.  Please select the statement that describes your need for this product.

  I need it badly.
  I need this product.
  I don't really need this product, but it might come in handy.
  I don't need this product at all.


6.  Based on the description of the product, how would you rate it on the following parameters?

ExcellentGoodAveragePoorVery Poor
Uniqueness
Quality
Utility
Value-in-use
Innovativeness
Visual appeal


7.  Please indicate your occupation. (Customize according to the product)

  Student
  Working professional
  Self-employed
  Business owner
  Other
Other, please specify.


8.  How do you think this product compares with the other brands available in the market in terms of meeting your requirement?

  There doesn't appear to be any significant difference between this one and the other brands.
  This product appears to be a huge improvement over the ones currently available in the market.


9.  Which of the feature(s) of the product do you like?



10.  What is your age? (Customize according to the product)

  Below 16 years
  Between 16 and 20 years
  Between 20 and 25 years
  Between 25 and 30 years
  Between 30 and 40 years
  Between 40 and 50 years
  Between 50 and 60 years
  Above 60 years


11.  This product, according to you-

  is fit to be launched.
  needs considerable modifications and refinement before it is launched.